Collaboration of Prof. Phoebe Koundouri with PwC Greece
PwC Greece confirms its leadership role in matters of sustainable development, compliance and the expansion of ESG criteria, announcing its collaboration with the internationally renowned professor and economist, Phoebe Koundouri.
This is an important partnership linked to PwC's global strategy, 'New Equation', which has as its main pillars building trust and achieving sustainable results. As part of the "New Equation", PwC's aim is to make a practical contribution to solving important social issues with a vehicle - the skills, knowledge and talent of its people. In addition, it has been a signatory to the United Nations Global Compact (UNGC) since 2002 and takes substantial action to promote the UN Sustainable Development Goals.
The goal of the new collaboration is to further strengthen this "reservoir" of knowledge and to accelerate the efforts to incorporate ESG criteria by Greek businesses as a factor of reliability and a condition for their sustainability. Together, the two sides, leveraging their global knowledge and experience, will implement a series of actions and initiatives that will have an extremely significant impact on PwC Greece's partners and clients, helping them prepare to face the challenges brought by the new reality. .
In the context of this collaboration, Professor Phoebe Kountoudi notes:
"This partnership aims to enrich the already existing, significant footprint of PwC Greece in the sustainable transition of Greek businesses. Our main pursuit is to support companies to integrate ESG (Environmental, Social and Corporate Governance Criteria) and SDG (United Nations Sustainable Development Goals ) in their business plan, recognizing that the transition to sustainability presupposes the financial viability of businesses and at the same time offers a wide range of profitable investment opportunities. progress in sustainable green and digital solutions, companies that will transform by adopting these solutions will more immediately they are the ones that will survive and be the most profitable."
Read the PwC Greece Press Release